La Quinta Arts FestivalCasey Dolan2019-07-08T21:11:13-07:00
La Quinta Arts Festival
GEOGRAPHIC AND BEHAVIORAL MARKETING FOR THE DESERT’S PREMIERE ART EVENT
The La Quinta Arts Foundation sought to attract potential attendees to the festival who were attending other popular events nearby in the Coachella Valley – so I worked with them on a geofenced, behavioral targeted campaign to attract them.
The festival saw great engagement and reach from the digital campaign that, in part, led to tremendous attendance for the festival.