Smarter Ads, Local Strategy, and a Google Certified Partner on Your Side

Let’s be honest—Google Ads can feel like a black hole of clicks and confusion if you don’t know what you’re doing. That’s where I come in. I’m Casey, a Google Certified Partner and digital strategist based in Greater Palm Springs. I help local businesses, nonprofits, and service providers create, manage, and optimize Google Ads campaigns that actually deliver results—not just impressions.

Whether you’ve been running ads for years or you’re just getting started, I’ll help you understand what’s working, what’s not, and where your budget can go further. No fluff, no confusing reports—just clear guidance and strategy tailored to your business.

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What Google Ads Can Do for Your Business

Most people think of Google Ads as the text results that show up when you search for something. But that’s just one piece of it. Here’s what I can help you run and improve:

• Search Ads: Show up when people are searching for what you do
• Display Ads: Get seen on popular sites and blogs (great for brand awareness)
• Remarketing: Re-engage past website visitors with smart follow-up ads
• Performance Max: Let Google use its AI across multiple platforms (with your goals in mind)
• YouTube Ads: Put short video ads in front of local audiences

More on my digital marketing services »

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Why Work With a Google Certified Partner?

There are lots of folks offering ads “management”—but not all of them are trained, verified, or experienced. I’ve earned Google Partner status, which means I meet Google’s standards for campaign performance, spend, and certification.

Translation: I know how the system works, how to protect your budget, and how to make your ads work harder (without overcomplicating things). I also stay up to date on changes to the platform, so you don’t have to worry about what Google changed last week.

View my official Google Partner profile »

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Local Ads Need Local Knowledge

Running ads in Palm Springs isn’t like running them in a big metro area. Here, your customer base shifts week to week. One month it’s snowbirds, the next it’s Coachella-goers, and the next it’s off-season locals searching for deals and trying to stay in the air-conditioning.

I help you tailor your campaigns to reach the right people at the right time—whether that’s targeting visitors in town for Modernism Week, reaching weekday staycationers, or driving calls to your local service business year-round.

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How I Manage Google Ads Campaigns

I manage everything from setup to reporting—and I keep you in the loop along the way. You’ll know where your money is going, what’s working, and what’s being tested next. My approach includes:

• Initial strategy session and competitor review
• Ad copywriting and keyword targeting
• Landing page review or development
• Ongoing budget management and bid adjustments
• Conversion tracking and analytics setup
• Monthly reports and check-ins (weekly available)

Don’t have a landing page yet? I can build one to match your campaign goals.

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Real Results, Real Clients

I’ve managed Google Ads for everything from real estate brokerages and event venues to walking tours and legal services. One Palm Desert client saw a 38% increase in website leads within the first 60 days. Another nonprofit cut their cost-per-click by nearly 50% after switching to a smarter campaign strategy.

Each campaign is different—but the goal is always the same: get you more of the results that matter.

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How Much Does Google Ads Management Cost?

I offer flexible pricing depending on your ad spend and how hands-on you want the service to be. For most clients, I offer:

• Flat monthly management fee (based on your budget)
• Optional setup-only or audit packages
• No long-term contracts—pause anytime

You can also bundle Google Ads with SEO, landing pages, or full-service marketing for a discount.

See full digital marketing packages »

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Let’s Get More Out of Your Ads

If you’re tired of guessing with Google Ads—or feel like you’re spending without seeing results—it might be time to bring in a certified local expert. I offer free consultations, quick audits, and honest advice on what’s possible based on your goals and budget.

Schedule a Google Ads consultation »
Got questions? Start here »